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Monday, November 28, 2005

WHAT EXACTLY DID THEY TEACH YOU IN DESIGN SCHOOL?

O.K. Class, settle down.

Today we’re going to discuss business card design, personally one of my favorite things to design. Business cards are a tricky deal. They are one of the few pieces of marketing material a person will keep. Thus, you want to design a card that is not trashworthy.

Now as a creative person you probably want to design one of those business cards where people exclaim “Wow! Nice card!” when you hand it to them. Or maybe one of those cards other graphic designers keep in their collection of ‘really cool business cards’. The chances that you will happen upon this opportunity are pretty much along the same odds as winning a lottery (unless it’s your own personal business card) so just dismiss that plan right out of your little head. This is reality folx and how it works in Corporate America.

Your assignment for today is to design a business card that accommodates all 191 employees of ‘Company D’. It must meet the following requirements:

Include
1. The company logo (which looks a lot like an off balanced seesaw about to tip over.
2. Company Address
3. Company website
4. Employees Name
5. Sometimes employees certification or registration
6. Occasionally an employees title
7. Occasionally an employees really long ego boosting put me on a pedestal and look at me oh for Christ sake LOOK AT ME! title.
8. The main phone number
9. Direct dial (some people don’t have one)
10. fax number
11. space for cell phone number (varies by individuals who own a cell phone and their desire to be contacted)
12. 3 taglines associated with the company (ex. “We are brilliant. You suck.”)

The card must be symmetric, horizontal, and environmentally conscious. It can only be single sided (some of the employees like to take notes at meetings and seminars on the back side).

It must look like there are at least 2 colors being used but you can only use one ink to print them (and not too much of it, because that’s not good for the environment) and no screens or tints.

All the cards must look the same and meld seamlessly with the rest of the company branding.

Provide 5 examples by tomorrow.

Extra credit will be given to the person who can stand in front of the class and receive crass criticism the longest.

What are you waiting for? You have your assignment. Go.

* This post is completely fictional. Any similarities between this post and an actual situation like this are entirely coincidental. No animals were harmed in the development of this post (except when I rolled over the dogs tail with my chair, but that was an accident).

posted by me | 1:35 PM | 7 comments


Wednesday, November 23, 2005

Gobble Blobble Blogger

Happy Turkey Day Everyone!

Watch some football, consume mass quantities and pass out into a tryptophan induced coma.

We are heading out to a bowling alley for an all you can eat turkey dinner and a couple rounds of 10 pin. My kinda holiday. No cooking, no cleaning, and a little healthy compitition amongst family (bet ya can't wait for the pics!).

Have a happy and safe holiday!

Colleen

posted by me | 7:36 PM | 4 comments


Sunday, November 13, 2005

YET AGAIN, SOMEONE ELSE MAKES A PROFIT OFF A GREAT HARTIGAN IDEA



Ask anyone who knows my daughter, she has always, ALWAYS, worn mismatched socks. Sure, it may have started at infancy because I was just too damned lazy to fold socks, let alone hunt down a matching pair. But to this day, she still wears mismatched socks, only now they at least match her outfit. For the last 4 years of her academic career she has constantly had to justify her individuality to her peers in regards to her mismatched socks. Even with constant teasing she has remained true to herself and her mismatched socks.

I’ve been told I should write a children’s book about it. She’s even said how she should make it a fashion trend. And then someone stole her idea! I’ll bet you there’s not 3 degrees of separation between the “creators” and us.

Just another great idea by a Hartigan stolen by “Those who have the resourses to bring it to life.” Bitches.

(John created a prototype of the gas powered circular saw YEARS ago. Proposed it to every major tool manufacturer out there. The prototype mysteriously disappeared from our garage and 2 years later it’s on the market. AMAZING! He also created the idea of window flashing which is now code when building homes and modular units like Qbits way back in 1984)

posted by me | 11:12 AM | 5 comments


Thursday, November 10, 2005

AWESOME ILLUSTRATING MEETS FAERIE WORLD: I'M IN HEAVEN

Do you like my doodle?



It was inspired by my new coffee table book. Arthur Spiderwicks Field Guide to the Fantastical World Around You.

The illustrations in this book are so wonderful. I highly recommend it. The Spiderwick Chronicles are also very entertaining and an easy read for young readers..

I do so love the Faerie world.

posted by me | 7:33 PM | 4 comments
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